Brand and websites 01 / 04 · Live
Veterinapp Brand
A brand a clinic gets in seconds.
We designed Veterinapp’s brand, website and social posts in one voice: warm, concrete and in Mexican Spanish.
- Client
- Bliss’s own product
- Platform
- Website + Instagram, Facebook and TikTok
- Services
- Identity · UX/UI · Development · Social
01The challenge
Veterinapp speaks to owners and vets at small clinics. They arrive tired of complicated systems and with little time to read.
We had to show what changes in their day, prove the product exists and lower the bar to try it.
02What had to come across
Each need, and the piece of the site that solves it, running right here.
Need 01
Tell the benefit in the clinic’s own words.
A list of features (schedule, records, inventory) sounds like every competitor’s.
How we solved it
The landing page tells a clinic’s day: who is waiting, the consultation, billing and closing. Every moment uses the product’s real interface.
Need 02
Prove what the AI does.
“With AI” says nothing anymore. A clinic wants to see what it saves.
How we solved it
Invoice reading runs on the page: the invoice arrives, its lines are read and each product is matched to inventory.
Need 03
Make it feel made in Mexico.
Many veterinary systems are translated, and it shows on every screen.
How we solved it
Pencil-drawn animals, Mexican Spanish and local regulations explained without jargon.
Need 04
Carry the same voice to social media.
Posting often on Instagram, Facebook and TikTok takes hours the team does not have.
How we solved it
Our own system proposes images, carousels and reels following the brand guide. A person approves each piece before it goes out.
Need 05
Say in 30 seconds what a page says in ten minutes.
People at a clinic will not read a whole website, but they will watch a reel between appointments.
How we solved it
We made the videos end to end: script, scenes with the real interface, voice-over, captions and music. They ship vertical for Instagram, Facebook and TikTok.
03Where it stands
The landing page and social accounts are live. The system proposes new pieces three times a week.